Blog

What’s happening at DICA.

Stay Ahead with AI-Driven Consumer Insights, Product Updates, and Industry News.

Thursday, January 23, 2025

A Complete Guide to Omnichannel Analytics

Comprehensive guide to omnichannel analytics: tools, strategies, and actionable tips to enhance customer experience and ROI.

Wednesday, January 22, 2025

How Social Media Research Tools Can Help You Listen to Your Users

Learn how social media research tools provide valuable insights by analyzing trends and sentiment, and discover how DICA offers advanced AI-driven solutions.

Friday, January 17, 2025

Concept Testing Tool: Prevent Product Failures

Discover how to choose the perfect concept testing tool, avoid costly mistakes, and validate ideas efficiently. Learn why DICA excels with speed, reliability, customization, and AI-driven insights tailored to your needs.

Friday, January 17, 2025

9 AI Card Sorting Tools You Don’t Know Yet (2025)

9 AI Card Sorting Tools You Don’t Know Yet in 2025 · 1. DICA · 2. Loop11 · 3. Maze · 4. Lyssna · 5. Optimal Workshop · 6. Miro · 7. kardSort · 8. UserZoom (now UserTesting) · 9. UX Metrics

Tuesday, December 3, 2024

Max Diff vs Conjoint Analysis: when to choose the right one

Learn the key differences between MaxDiff and Conjoint Analysis, and discover which market research method is best suited for your specific needs. Compare advantages, use cases, and practical applications of both techniques.

Sunday, November 24, 2024

Meet Your New Test Audience: Synthetic Users

Discover how synthetic users are revolutionizing product testing and market research. Learn about AI-powered test audiences, their benefits, applications, and how they can improve your research efficiency.

Saturday, November 9, 2024

Essential Field Interview Techniques Every User Researcher Must Know in 2025

Master the art of field interviews with our comprehensive 2024 guide. Learn proven techniques, best practices, and expert tips for conducting effective user research interviews in real-world settings.

Sunday, November 3, 2024

7 Skills in In-depth Research on Companies:Insights from Peking University

Learn professional techniques for conducting thorough company research. Expert tips on data collection, analysis, and evaluation methods for better business insights.

Thursday, October 31, 2024

A Complete Guide to AI Consumer Insights:Ipsos' Best Practices in |001

Explore how Ipsos implements AI in consumer research. Learn practical frameworks and best practices for AI-driven consumer insights generation.

Monday, October 28, 2024

User Experience: How to Determine the Sample Size of Questionnaire Survey

Learn how to determine the perfect sample size for your UX questionnaires. Expert tips on statistical confidence, margin of error, and research validity.