Blog

What’s happening at DICA.

Stay Ahead with AI-Driven Consumer Insights, Product Updates, and Industry News.

Friday, February 7, 2025

Customer Survey Case Study: Evolution of Dynamic Feedback Loops

Transform customer surveys into actionable insights. Discover how McDonald's, Kroger & others use dynamic feedback loops to proactively engineer better experiences in real time.

Wednesday, February 5, 2025

Customer Survey: A Comprehensive Guide to Understanding Your Customers (2025)

Learning customer survey's basic design, problem optimization and free template application from DICA.

Friday, January 24, 2025

Why Customer Satisfaction (CSAT) Are Still Crucial in the Age of NPS

Discover why Customer Satisfaction Surveys (CSAT) remain essential alongside NPS, offering actionable insights to improve customer experiences and drive loyalty in the digital age.

Friday, January 24, 2025

Still Using Comparison Test for Your Product Testing? A Comprehensive Guide

Learn how to choose between Comparison, Monadic, Sequential Monadic, and Protomonadic testing methods to optimize product research and gather actionable insights.

Thursday, January 23, 2025

How to Automate Card Sorting from 0 to 1: A Step-by-Step Guide Using ChatGPT

Learn how to automate card sorting with ChatGPT and DICA's tool for smarter, faster user research insights.

Thursday, January 23, 2025

A Complete Guide to Omnichannel Analytics

Comprehensive guide to omnichannel analytics: tools, strategies, and actionable tips to enhance customer experience and ROI.

Wednesday, January 22, 2025

How Social Media Research Tools Can Help You Listen to Your Users

Learn how social media research tools provide valuable insights by analyzing trends and sentiment, and discover how DICA offers advanced AI-driven solutions.

Friday, January 17, 2025

Concept Testing Tool: Prevent Product Failures

Discover how to choose the perfect concept testing tool, avoid costly mistakes, and validate ideas efficiently. Learn why DICA excels with speed, reliability, customization, and AI-driven insights tailored to your needs.

Friday, January 17, 2025

9 AI Card Sorting Tools You Don’t Know Yet (2025)

9 AI Card Sorting Tools You Don’t Know Yet in 2025 · 1. DICA · 2. Loop11 · 3. Maze · 4. Lyssna · 5. Optimal Workshop · 6. Miro · 7. kardSort · 8. UserZoom (now UserTesting) · 9. UX Metrics

Wednesday, December 18, 2024

Beyond Demographics: Aligning Role-playing LLM-based Agents Using Human Belief Networks

The recent study "Beyond Demographics: Aligning Role-playing LLM-based Agents Using Human Belief Networks" explores a promising new approach to improve human-LLM alignment by leveraging human belief networks.

Tuesday, December 3, 2024

Max Diff vs Conjoint Analysis: when to choose the right one

Learn the key differences between MaxDiff and Conjoint Analysis, and discover which market research method is best suited for your specific needs. Compare advantages, use cases, and practical applications of both techniques.

Sunday, November 24, 2024

Meet Your New Test Audience: Synthetic Users

Discover how synthetic users are revolutionizing product testing and market research. Learn about AI-powered test audiences, their benefits, applications, and how they can improve your research efficiency.

Saturday, November 9, 2024

Essential Field Interview Techniques Every User Researcher Must Know in 2025

Master the art of field interviews with our comprehensive 2024 guide. Learn proven techniques, best practices, and expert tips for conducting effective user research interviews in real-world settings.

Thursday, November 7, 2024

AI-Generated User Research: The Use of Virtual Synthetic Users

Explore how AI-generated synthetic users revolutionize user research. Learn to leverage virtual participants for faster, cost-effective, and scalable research insights.

Sunday, November 3, 2024

7 Skills in In-depth Research on Companies:Insights from Peking University

Learn professional techniques for conducting thorough company research. Expert tips on data collection, analysis, and evaluation methods for better business insights.

Sunday, November 3, 2024

The Art of Field Research: Methods and Experience Sharing in Peking University's Value Investing Course

Discover field research methods from Peking University's value investing course. Learn practical approaches and real-world experiences in investment research.

Thursday, October 31, 2024

A Complete Guide to AI Consumer Insights:Ipsos' Best Practices in |001

Explore how Ipsos implements AI in consumer research. Learn practical frameworks and best practices for AI-driven consumer insights generation.

Monday, October 28, 2024

User Experience: How to Determine the Sample Size of Questionnaire Survey

Learn how to determine the perfect sample size for your UX questionnaires. Expert tips on statistical confidence, margin of error, and research validity.

Monday, October 28, 2024

The Ultimate Guide to User Interviews: From Theory to Practice

Master user interviews with our comprehensive guide. Learn interview techniques, best practices, and practical tips for gathering valuable user insights.

Thursday, October 24, 2024

5 Proven User Research Secrets Methods from Top Tech Companies Like Google and Amazon

Discover proven user research methods used by Google, Amazon, and other tech leaders. Learn industry-tested techniques for better research outcomes.